Press & coverage
Articles referencing Apurva Luty and Optimly.
This startup lets companies teach AI about their brands — and the chatbots are listening
GeekWire
Teaching AI to recommend your business: How Apurva Luty turned a 15-year frustration into Optimly
Forum Ventures
Optimly raises $800K pre-seed to help brands shape what AI says about them
Dealroom
Innovation rewarded at Flywheel Investment Conference
Columbia Basin Herald
Optimly sweeps Flywheel 2026 awards in Wenatchee
The Leavenworth Echo
Speaking & appearances
Talks, panels, and podcast appearances.
Is Your Brand Invisible to AI? Here's How to Fix It Now
Wantrepreneur to Entrepreneur podcast, episode 1377, February 2026
Behind the Model: When AI Researchers Meet Content Marketers
Superpath panel, AI House Seattle
AI Minute Mondays
podcast guest
Key Insights from Learners Research Week 2026
featured expert, Optimal Workshop
From Artifacts to Activation
featured expert, Sprig